Conferences & Training

Marketing Bootcamp

January 24 - January 26
Pine Mountain, GA
Conference Location:
Impact 360
100 Impact Circle
Pine Mountain, GA 31822


There is a national movement toward Christian education right now. Parents are reclaiming their children’s education for Christ, and we’re here to help you capitalize on this trend and see this growth continue for many years to come. At the Herzog Foundation Marketing Bootcamp for Christian Schools, attendees will get a robust look into the minds of their current parents and future parents. You will understand what drives enrollment and build a marketing plan to increase engagement within your community.

Why do parents send their children to Christian schools and what are future parents looking for? We will explore these questions through data, storytelling, and an in depth look into the demographics of today's (and tomorrow's) parents. What's your school's why? What do you see in your graduates' faces - what shapes their mind, what pulls at their heart? We will walk you through strategies of clear and consistent messaging, look at the story you're telling, and improve the overall brand image your school is promoting.

Throughout the entirety of the workshop, each school will build their marketing plan including messaging, goals, implementation strategies, and much more. Attendees will leave the Herzog Foundation doors equipped and empowered to maximize their reach for Christian education.

Outcomes of the Bootcamp:

  • Grow the reach of your Christian school
  • Build marketing plan in a cohort with an individualized coach
  • Learn from best in class development experts
  • Network with your peers

Attendance Details:

This is a completely free event for Christian schools. Schools are expected to cover all travel costs to and from the event. The Herzog Foundation will cover all costs during the event including accommodation, meals, transportation, etc. This event is on a first-come, first-serve basis. Up to 2 individuals from each school may attend. This training is tailored for enrollment, marketing, and/or head of school representatives. Attendees are expected to be present for all sessions in their entirety including activities, bootcamp sessions, and meals. If you cannot make this commitment, please register for a later event.

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There is limited space for the events. Application does not guarantee selection for the event, but all applicants will be notified of future trainings. You will receive a confirmation email for your registration.